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Reality Check. On an average Monday morning between the hours of 9 a.m. and 11 a.m. major press release newswires distribute as many as 100 press releases per hour.

Did you know that reporters will decide if your story has "legs" based on the headline or subject line of an email alone? Did you think hard enough about those word choices?

How hard?

How will your story stand out against those hundreds of headlines feeding into reporters' email and RSS readers?

The XpressPress team has been writing press releases for online distribution since 1995. Our writers are skilled at writing copy that is direct, compelling and smart. And we adhere to professional journalism standards and styles. We never send reporters shoddy press releases written for search engine optimization that are full of repetetive language. We don't send sales letters. We send press releases that read like news. We send press releases that reporters actually READ.

When you work with Xpress Press, your writing assignment is handled by a professional who is capable of drafting a news release, business success story or feature story that meets the needs of you, our client, as well as providing a high-interest news item to the media.

The advantage of using our professional writers is that you have a better chance of generating the media coverage you want.

In addition to our writing service, we're happy to provide editorial feedback or editing of your supplied copy.

More information about having a press release written is below. To obtain an estimate for editing a news release please send a copy of your story plus your contact information to editorial@xpresspress.com and we will reply with an estimate. Editing rates start at $75. To speak to an individual editor, please phone in the U.S. 954-989-3338 or +1-800-713-7701 (Eastern Time Zone). We work with clients worldwide polishing copy written by non-native English speakers.

Service Advantages

• 20 Years Experience. Years of involvement with media both on-line and off-line means our writers can highlight the most newsworthy aspects of your business based on current business and news trends. We deliver the kind of news stories journalists and broadcasters are most interested in reporting based on their subscription requests.
  


• Personal Service. Each story is assigned to an individual writer who sends you a customized in-depth interview questionnaire by email before beginning your story. Your reply to the interview helps the writer determine your exact publicity goals. Supplemental information may be provided via a website, fax or conventional mail.
  

• Professional. Every release written and distributed by Xpress Press follows Associated Press news style guidelines for structure and content.
  

  We maintain personal relationships with many editors and the high-quality standards which we apply to our work and the product delivered are reflected in the level of media to whom we have access.
  

• Save Time. If you are a public relations professional or business owner managing a variety of tasks, you may not have the time to supervise the writing of a news release. We will conduct a brief interview with key players or partners then draft a release culled from any supplied print or web based information and what we feel is a unique angle to capture the attention of the media.
  

  Payment is required in advance at which point our writer will send over your customized interview. After the interview is returned to our editorial department, the writer assigned to your story will review it along with any additional information you have provided. Your story will be written and sent to you for approval. Typically, our clients make minimal changes and there is no charge for these edits.
  

  Most client press releases run between 400-500 words. Final copy is supplied as plain text either in a word document or via e-mail. It is helpful if our editorial department knows in advance the methodology you will use to distribute the release to the media as different formats are used depending on if the press release will travel via email, wire or conventional mail. We will prompt you for this information in your interview.
  

  Major credit cards are accepted. Our company gladly accepts payment by check provided that it arrives in advance of starting the assignment.
  

  
  For prompt reply to your questions via e-mail write to editorial@xpresspress.com or phone. Business hours are 9 a.m. to 9 p.m. US EST. Call 800-713-7701 within the US or +1- 954-989-3338.
  

  To get started, please send your company name, address and contact information to our editorial department and we will generate an invoice that will be sent via email so that you may provide payment. Fee: $250 per news release ($199 when combined with a release distribution)
  

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  Xpress Press News Service
  Telephone: +1 954-989-3338 or 800-713-7701 in the U.S.
  editorial@xpresspress.com
  
  Copyright 1995-2009 Xpress Press. All rights reserved.
  No duplication or redistribution.